Get into over 50 inspired holiday gift ideas from Black owned businesses and brands. Shop this Black holiday gift guide to check off everyone on your list for the 2022 holiday season! Last updated November 2022.
Buying Black is one important piece of the puzzle toward the equitable, liberated reality we want to see. And in this season of shopping, it's easier than ever to keep money cycling through the Black community as you shop for friends and family.

I know you want to keep the same energy of supporting Black businesses in your holiday shopping so I've pulled together a bit of everything for you--from Black owned children's brands to gifts for her, him, and them. There are 50+ black luxury gifts, gourmet foodie items, gifts for the holiday host, and much more--all from Black-owned businesses!
Black Owned Businesses to Shop for All Holiday Gifts
Table of Contents
- Host & Hostess Gifts
- Black Santas
- Gifts for Kids
- Black Literary Gifts for Adults
- Black Created Candles to Give and Receive
- Gifts for the Home
- Beauty & Personal Care
- Gourmet Gifts for Foodies
- Wearable Gifts
- Wellness Presents
- Luxurious Gifts by Black Brands



Host & Hostess Gifts from Black Brands
Do NOT show up to the holiday function empty-handed. Grab one of these gifts to show appreciation.
McBride Sisters Wine - The McBride sisters have released new wines right in time for the holidays, including a Black Girl Magic champagne! Pick up an individual bottle for a great hostess gift or a bundle for any wine lover on your list. Also available at Target and Total Wine.
Midunu Chocolates - Don't pick up a tired box of Russel Stover's this holiday season. Order a unique box of artisanal chocolates sourced and inspired by The Motherland. Midunu Chocolates from Ghana are beautifully packaged and feature flavors such as Calabash nutmeg and Nigerian Yaji.
Shop Dash of Jazz - The rich auntie in your life deserves apparel that honors her. Snag a soft Rich Auntie Tee or a crisp Embroidered Sweatshirt for the woman on your list who seems to have it all. And if she's a tea or coffee drinker, bundle that with a glossy Rich Auntie Mug, too!
The Radiant Label creates luxury custom gift boxes and baskets made for any occasion and to any aesthetic. Shop this Black-woman owned business for the person on your list with refined taste who might be hard to buy Christmas presents for. Order here.
Trade Street Jam has got jams, elixirs, sauces, and nut butters! Order a set of the small-batch jams to take your host's charcuterie game to the next level.
Tres Lindas Cigars was founded by Afro-Cuban sisters and the only one of its kind in the US. Shop their sets, samplers, and even get cigars with personalized labels for the collector on your holiday shopping list.
Black Santa Gifts
Because we want to see ourselves reflected in the holiday magic.
Black Paper Party at Target will wrap all your gifts up beautifully for the culture. Go ahead and grab a few rolls before they sell out!
Greentop Gifts is also at Target and offers a variety of Black Santa wrapping paper, gift bags, and other paper goods that represent Blackness this holiday season.
Prevail Creative is an adorable Etsy shop that makes art apparel items for the culture year round and has several swaggy pieces in their Melanin Christmas collection.
Sunny & Ted aka home of the original hot cocoa Santa mug in all shades of melanin.
W & Co is Black woman-owned with a special holiday line that just dropped! Get your melanin rich gift tags, Black Santa sweatshirts and tees, and all that good stuff here.
Black Baby and Children's Gifts
Because Christmas is for the kids, after all. Here are gifts for your littles from Black-owned businesses.
All Because You Matter is a cherished gift I've given my nephew that tells a beautiful story of intersecting cultures, pride, love. If you're looking for children's books by Black authors, this is a good one. Available on Amazon and at Target.
Cozy & Cute Kids Boutique makes the cutest whimsical clothes for babies and toddlers. Perfect holiday gift for expecting parents to fill their new kiddos' closet!
Ikuzi Dolls is making waves with black mermaid dolls being all the rage right now as everyone waits for the release of The Little Mermaid with Halle Bailey. Grab a doll in one of many shades of melanin!
Hair Love If your little ones loved the Oscar-winning cartoon short film, grab the book for them, as well. From Amazon and Target
HBCYou Dolls will give the little in your life their first introduction to Historically Black Colleges and Universities in a fun way. Get their wheels turning with an HBCU holiday gift.
I Am Enough - Stuff this New York Times #1 best seller into stockings of your melanated minis this year. Available at Amazon and Target.
Positively Perfect Dolls are something I wish were around when I was coming up because they make gorgeous dolls for little Black girls with washable kinky, coily, and curly hair!
Sulwe by Lupita Nyongo is one of my favorite children's books to gift, most especially to little brown-skinned girls. It's a beautifully told story that every child can relate to and the illustrations are stunning. Available at Amazon, Target, and wherever books are sold.
Books by Black Authors to Give this Holiday Season
Give the gift of representation in storytelling. And make sure to order from a Black-owned bookstore, while you're at it.
Ain't I a Woman? is a timeless and particularly timely read that I highly recommend for everyone regardless of gender or race.
Children of Blood and Bone is for the fantasy lovers and one of my favorite reads in recent years. Gift it to your friend with the big imagination.
The Other Black Girl by Zakiya Dalila Harris is a book for the grown folks, though the subject matter isn't necessarily explicit or anything. On Amazon and at Target.

Candles to Give and Receive this Christmas 2022
Actually, whether you celebrate Christmas, Hanukkah, Kwanzaa, or something else, light is often a central holiday theme and what better way to pay homage to that than gifting candles from Black-owned brands?
Dabira Aroma - Oakland based candles hand-poured by a Nigerian-American woman and inspired by destinations around the world. Shop here for anyone obsessed with smelly goods.
Forvr Mood - Jackie Aina's candle company does not disappoint. My favorite is Cuffing Season, which happens to be a solid gender neutral scent. Shop here for the millennial or Gen Z girl boss on your list. Also available at Sephora.
Harlem Candle Company makes smelly goods inspired by the Harlem Rennaissance. Enough said. Also available at Bloomingdale's, Macy's, and Nordstrom.
Olphactory Candles makes Texas based, richly-scented candles inspired by Jazz music. Shop here for your music-loving friend with minimalist style.
The WOC Store is Black woman founded and carries products designed and developed to celebrate women of color in fundraising and philanthropy. Pick up their gorgeous Rose Gold Radiant Candle or Gingerbread Trifle Candle, with 10% of proceeds benefitting charity.
Black Owned Gifts for the Home
A few ideas for your friend who is making their new space into a home.
Karen Jai Home - The design-obsessed person on your list will feel like a kid in a candy store here! Pick out an item they've been eyeing or give a gift card. I have a couple of wall art pieces from Karen Jai Home in my living room as well as a whiskey decanter and glass set.
Mango Maison curates pieces and prints from Black artists to adorn your space.
Southern Lifestyle Co - This small Black family-owned business makes stylish yet functional kitchen accessories available on Amazon Prime. Shop here for the new homeowner setting up their kitchen.


Personal Care Gifts from Black Owned Brands
Supporting Black brands through everyday maintenance is a gift in and of itself.
Adwoa Beauty makes modern, minimalist beauty products that are inclusive and gender neutral. The company's name is a West African word that means born on a Monday. Also available at Sephora.
Bevel grooming products are designed for sensitive skin and turn men's maintenance into pampering. Shop these sleek and effective gifts for the men in your life direct, at Target or on Amazon.
Pat McGrath is every Black makeup lovers' fairy godmother and her lipsticks are coveted for their quality and aesthetic. And don't we love holiday gift sets from Black brands? Shop for your favorite beauty queen direct or at Sephora.
Pattern Beauty - Tracee Ellis Ross can do no wrong and she recently dropped product bundles perfect for holiday gifting! Shop Pattern Beauty for the person on your list with natural hair direct or at ULTA!
Zen in a Jar makes richly scented candles, soaps, body butters, and more with cheeky names that evoke luxury and Black beauty.


Black Owned Gifts for Foodies on your List
These are holiday food gifts ideas for your uncle the amateur bartender and your auntie who throws down in the kitchen.
Brough Brothers Bourbon comes from the first Black-owned distillery in Kentucky founded by three actual factual blood brothers. Find it near you including at Total Wine.
Highway Vodka is home grown in Houston, Texas, and a must-give bottle for the home bar aficionado in your circle. Hemp-based, clean, and hangover-free! Find it near you or order delivery.
Kyvan Foods - is a small, family-owned business that makes deliciousness like sweet potato vinaigrette and [my favorite] honey apple butter. Check your cooking friend or family member off the Christmas list with a few goodies from Kyvan Foods. Also available at Walmart.
Uncle Nearest - Get the whiskey lover in your life a bottle of Uncle Nearest 1884 Premium Whiskey. This Black woman-led brand unearthed and built on the legacy of Nearest Green, the Godfather of Tennessee whiskey.
Zach and Zoe Sweet Bee Farm is family-owned and I personally love their beet root honey but don't just take my word for it. Zach and Zoe Honey was one of Oprah's Favorite Things last year and on Shark Tank this year! Shop here for the person on your list who loves to host.


Apparel and Accessories from Black Brands
What to give your stylish friend for Christmas.
Fanm Djanm - Headwraps and jewelry from the iconic Paola Mathe. The headwraps come in a rainbow of luxurious fabrics and are perfect for versatility with natural hair. Shop here for your stylish friend.
Grass Fields - Ankara/African print clothes and accessories for women, men, and even littles! I own several of their pieces and it's the quality for me. Shop here for just about anybody including cute mommy and me looks and matching couples outfits.
Hanifa never misses and her most popular item is the Miya cardigan dress. It sells out all the time and I guarantee the fashion forward person in your life is lusting after it.
House of Boateng - Small, woman-owned unique jewelry and accessories shop. Shop here for that hard-to-buy-for person that has unique style. Save 10% with code HOB10.
Inclusive Randomness makes buttons, bookmarks, and more, for the culture. Shop this small Black woman-owned business for the quirky person who likes to personalize everything.
Melanin Apparel - Tanks, tees, sweatshirts, accessories, and even blankets for the culture. Their products are great quality and person for the stylish person on your list but you can shop here for anyone who loves hip-hop, history, or pop culture.
Osei Gems - Handmade healing crystal and gemstone jewelry. Each piece is unique and I especially love the rings. They're beautiful, dainty, and very easy to wear. Shop this Black woman-owned business for the spiritual person on your Christmas gift list.


Black Wellness Gifts to Give and Ask For
For the person on your list that needs to put themselves first for once.
Be Rooted Puzzles definitely count as self care for meditation and stress relief with beautiful depictions of Black women at play and at peace. Grab one for the person who needs a nice distraction.
Paper Therapy Cards are an easy yet impactful self care gift for the holidays and make a great stocking stuffer. Give to the person who loves starting the day with positive affirmations.
SELFISH curates items from high quality wellness brands. If you aren't sure where to begin, try the Self Care Starter Pack!
The Skin Deep creates structure for exploratory conversations with yourself and your loved ones through their guided decks. I have the Self and Dating editions. Get 15% your purchase through this link!
Soultri Scents makes home and body care products with your uniqueness in mind. Each product has a customizable label that you can fill in to complete an affirmation about yourself. I love their rich body butters and shea lotion bars for travel.


Black Luxury Gifts for the 2022 Holidays
Black people deserve luxury. And Black luxury businesses have something to say.
Brandon Blackwood NYC bags are highly coveted statement pieces that the girls go UP for. I love my BB bags and have another on my 2022 Christmas wish list from the limited 'End Systemic Racism' collection (which benefits a good cause!). Also available at Saks.
Buttah by Dorion Renaud has body and skincare (there's a difference) with ingredients like Egyptian coco and activated charcoal in sleek black packaging. Try the Supreme Customizable Skincare Set if you aren't sure where to start. Also available at Ulta Beauty, Macy's, JCPenny, and Nordstrom!
Epara is a Black-owned Luxury skincare brand recently featured in Vogue. Epara is a Nigerian word meaning to cocoon oneself and this company creates handcrafted organic products to serve the needs of women of color. Shop Epara for the person on your list who needs a little extra self care.
Je Mérite is luxury silk sleepwear designed by Black women in the US and I think it's the perfect rich auntie gift! I have and love the Lola belted shirt dress (which doubles as a robe) and tap shorts. Consider Je Mérite for beautifully elevated Black-owned Christmas pajamas to gift mom or another deserving lady!
The Jenesis House - Not only are these candles beautiful but proceeds go toward opening the first Black-owned luxury resort and spa in the state of Arizona. Available in three unique scents.
Kai Collective makes bold luxury style items that aren't on-trend but rather trend setting. Shop here for something to wear every season.
Salamander Hotels are known for luxury but did you know the brand is Black woman-owned? For the person who's run through multiple passport books give the gift of a luxury stay. Black-owned Christmas gifts can be getaways!
I hope this collection of gift ideas from Black brands and business helps you check a bunch of people off your holiday shopping list. Sharing is caring so be sure to pin this 2022 Black business holiday gift guide on Pinterest. Thanks for reading!

Black Owned Holiday Gift Guide 2022











Iman says
Hi there! My friend Tiffany has a great art site found here. Highly recommend adding her info : https://cateevastudio.com/collections
Jazz says
Thanks, Iman!
Kendra Lewis says
This list is truly outstanding. There are no excuses for not purchasing from Black-owned. I enjoyed the quality and detail of those listed. Thank you!